Transcom Worldwide Philippines, Inc., one of the business process outsourcing (BPO) companies that maintain presence in Iloilo, joined in this year‟s celebration of the much-anticipated Dinagyang Festival.
Held on the 25th of January, the festivity is attended by at least 20,000 mix of local and tourist revelers who flocked to the streets for the parade and to witness the live performances of OPM bands in the Viva Musicfest held at the Iloilo Business Park.
Transcom took this event as an opportunity not only to engage its people and the local community by supporting the different fun activities, but also by ensuring that Dinagyang 2020 would be a waste-free festival. The company, which employs at least 1,000 Ilonggos, provided waste-segregation bins for the event instead of the usual branded items or paraphernalia that just end up in landfills, if not, clog drainage systems or waterways when not properly disposed.
Mark Lyndsell, Transcom‟s CEO for the Global English Region explained, “Transcom is committed to reducing ecological footprints and contributing to the sustainability of the communities where it operates. In August last year, we started a „green‟ project in partnership with the Iloilo Business Park wherein we planted more trees along its perimeter. This year, we thought that we could help the city by reducing and properly disposing rubbish from the festival.”
Dinagyang Festival is one of the grandest festivals in the Philippines. It traces the history of devotion to the Holy Child Jesus popularly known to Filipino devotees as “Señor Santo Niño”./PN