TODAY, Feb. 14, Pag-IBIG Fund holds its eighth “I Do, I Do! Araw ng Pag-IBIG,” a mass wedding for Pag-IBIG member-couples. More than 1,500 couples are expected to participate this year in 13 venues nationwide.
“This is how we celebrate Araw ng Pag-IBIG on Valentine’s Day. The mass wedding is our way of helping couples formalize their union and reminding them that Pag-IBIG Fund membership comes with benefits that can help in their lives. We are one with President Rodrigo Roa Duterte’s directive of helping Filipino families make the most of social benefits provided by government institutions like Pag-IBIG Fund,” said Sec. Eduardo D. del Rosario, who serves as the Chairperson of both the Housing and Urban Development Coordinating Council (HUDCC) and the Pag-IBIG Fund Board of Trustees.
This year’s “I Do. I Do! Araw ng Pag-IBIG” will be simultaneously conducted in Pasay City, Mandaue City, Davao City, Ilocos Sur, Cagayan Valley, Tarlac, Bulacan, Palawan, Bicol, Antique, Iligan City, General Santos City and Zamboanga City.
“Since 2012, Pag-IBIG Fund has assisted 20,297 Filipino couples through this activity. The ‘Araw ng Pag-IBIG’ is a lighthearted way to capitalize on our name but there is the serious objective of encouraging more Filipinos to enjoy the benefits of being a Pag-IBIG Fund member. It is our vision for every Filipino worker to save with Pag-IBIG Fund, so they can have access to high-yield savings and affordable home loans,” said Pag-IBIG Fund Chief Executive Officer Acmad Rizaldy P. Moti.
The “I Do. I Do! Araw ng Pag-IBIG,” was awarded with the 1st Philippine Quill for a Government Communication Program from the International Association of Business Communicators (IABC) Philippines in 2013. It also grabbed the Bronze Award for Advocacy Communications under the category of Responsible Parenthood at the Araw Values Award, and cited by the TV show, Philippine Book of Records, as having the “most number of couples in a nationwide mass wedding,” in 2014./PN
