Stronger Dinagyang connectivity unites

The Dinagyang Festival 2024, Iloilo City’s grandest religious and cultural celebration, which ran from January 12 to 28, 2024, has connected people from all places.

Dinagyang, a nationally acclaimed festival, has been cited by the Association of Tourism Officers of the Philippines (ATOP) as the “Best Tourism Event in the Country” for three consecutive years (2006, 2007, and 2008). It was also recognized as the first ATOP Hall of Fame Best Tourism Event in 2009.

Dinagyang definitely shone brighter this year with DITO Telecommunity’s support as one of the major sponsors and its 5G technology, dedicated to nurturing dynamic telecommunities nationwide through fast, affordable, and secure connectivity.

“In the Philippines, festivals are crucial in showcasing and celebrating our national identity. Acknowledging the role of these celebrations in fostering connections among Filipinos, DITO is committed to energizing and sustaining Philippine festivals that strengthen the bonds uniting us as a nation,” said DITO Chief Commercial Officer Evelyn Jimenez.

In elevating the festive atmosphere, DITO sponsored key events, including the Miss Iloilo Coronation Night, ILOmination Street Dance Competition, TODO NA DITO sa Dinagyang Concert, and the Dinagyang Tribes Competition and Awarding Ceremony. It also led some all-out lively concert performances, vibrant experiential booths, exciting games and contests, and delightful gastronomic activities.

During the Miss Iloilo grand coronation, Alexie Mae Caimoso Brooks, who was crowned Miss Iloilo 2024, bagged the Miss DITO Telecommunity special award.

(L-R) Carlo Reyes, Area Cluster Manager-Western Visayas, DITO Telecommunity; Alexie Mae Caimoso Brooks, Miss Iloilo 2024 and Miss DITO Telecommunity; Rea Gregori, Trade Marketing Specialist-Western Visayas, DITO Telecommunity

Tourists and locals were fully immersed in livened revelries at the Dinagyang Official Party, powered by DITO. The crowd was treated to an electrifying musical experience featuring stellar performances by the renowned band Kamikazee as well as local bands and DJs.

DITOzens enjoyed the TODO NA DITO experiential booths packed with value-for-money products and special freebies. Customers also got the chance to witness TODO competitions in Delgado Street, ranging from singing, dancing, and gaming!
TODO NA DITO SA DINAGYANG CONCERT! Revelers of the festival flocked to Delgado Street to witness the show-stopping performances brought by Filipino rock band, Kamikazee.

A variety of games and activities, jam-packed with special promotions and freebies, entertained merrymakers at DITO’s interactive booths. The booths showcased DITO’s value-for-money products, encompassing mobile prepaid and postpaid services as well as DITO Home 5G WiFi prepaid and postpaid options.

A standout event during this year’s Dinagyang was the DITO Todo Gaming-Sayawan and Kantahan. DITO subscribers enthusiastically participated in the dancing and singing competitions, showcasing their talents either individually or as part of a group. The winners bagged a total prize of P50,000.

Dedicated to fostering connections and bonds among the Ilonggos, DITO Telecommunity has expressed its support for the festival as one of the major sponsors of key events such as the ILOmination Street Dance Competition and the Dinagyang Tribes Competition.

“We are thrilled to be part of this year’s Dinagyang Festival. DITO is honored to enhance overall enjoyment and connectivity. Facilitating such connections is at the core of DITO’s mission, as we strive to unite Filipinos through meaningful cultural celebrations like this one,” shared Jimenez./PN

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