DOUBLEDRAGON Corporation’s hotel subsidiary, Hotel of Asia, Inc., announced that it has fully sold out its most recently launched project – Hotel101-Cebu Mactan Airport – in just 21 months from the start of pre-selling and over a year ahead of target completion date.
Hotel101-Cebu Mactan Airport, with its 548 rooms, is poised to be the biggest airport hotel in the Visayas and Mindanao. Its construction is ongoing on a 5,493-square meter prime commercial lot along the Cebu Mactan Airport Terminal Road, near Mactan Marina Mall.
With Hotel101-Cebu Mactan Airport as a new addition, Hotel101 now has the essential strategic seeds in place towards its near-term goal of becoming the top-of-mind branded hotel chain in the country and eventually, in other parts of the world.
“Having just fully sold out the 548-room Hotel101-Cebu Mactan Airport project, and having fully sold out the first two Metro Manila Hotel101 projects, 606-room Hotel101-Fort and 518-room Hotel101-Manila, we are excited to very soon announce the start of our third Hotel101 project in Metro Manila and first in Quezon City, the 745-room Hotel101-Libis Bridgetowne in E. Rodriguez Avenue, Libis, Quezon City,” said DoubleDragon Chief Investment Officer Hannah Yulo-Luccini.
Moreover, Hotel101-Cebu Mactan Airport is set to be the first Hotel101 project to adopt the new global version of Hotel101’s 21-square meter standardized signature HappyRoom.
The new Hotel101 global look has been designed for construction and operational efficiency, optimizing the use of modular furniture and fixtures as well as the use of pre-fabricated bathrooms.
Hotel101 is expected to become known as one of the most technologically advanced hotel chains across all parts of its value chain. The next version of the Hotel101 app is set to integrate the fully automated self-check-in system with IOT (Internet of Things) capability.
For its signature look, Hotel101 has chosen the banig – the traditional handwoven mat of the Philippines. Banigs are where Filipino families would gather, form lasting bonds and shape memories. The banig symbolizes home, and that’s how Hotel101 wants you to feel when you are staying at the hotel. The banig colors were carefully chosen to radiate happiness and intended to evoke a Filipino touch in all Hotel101 projects across different countries worldwide.
The Hotel101 signature modern banig was designed by AI (Artificial Intelligence) to symbolize that Hotel101 will always stay ahead of the curve in technological advances.
“Hotel101 Global has spent several months putting together the most ideal hotel room. We have meticulously gone over each and every detail of the new signature 21-square meter Hotel101 HappyRoom to ensure that it can become the most efficient hotel room to build and maintain, while fulfilling every essential need to delight the growing number of Hotel101 customers from various parts of the world.
“If there is one hotel chain that can optimize the use of modern technology in the global hospitality space, we believe it will be Hotel101, given its pioneering standardized signature 21-square meter HappyRooms and asset-light concept globally. Eventually, when you stay in any Hotel101, no matter what country you are in, for the first time you will know exactly what to expect,” said DoubleDragon Corporation and Hotel101 Global chairman Edgar Injap Sia II.
As previously disclosed, Hotel101 pipeline of inventory from secured prime titled land sites in Cebu, Libis, Boracay, Palawan, and Bohol expected to generate P18.14 billion in revenues, excluding the dollar revenues to be generated from the Hotel101 overseas projects.
Hotel101 adopts dynamic pricing on its room rates similar to airline tickets where its room price moves up and down depending on the real time supply and demand on the chosen date of booking.
The Asset Light Hotel101 concept allows DoubleDragon to generate revenue and income twice, first from the pre-selling of the HappyRooms, then second after the project is constructed it generates long-term recurring revenue from hotel operations./PN
