BY GEROME DALIPE IV
ILOILO City – A comprehensive investment guide that aims to provide valuable insights into Iloilo City’s economic potential, highlighting its thriving industries, investment opportunities, and strategic advantages was launched yesterday.
PwC Philippines officially launched “Doing Business in Iloilo”, which underscores Iloilo City’s growing reputation as a prime destination for business and development, offering a roadmap for local and international investors to explore the city’s vibrant economic landscape.
The investment guide by PwC Philippines, offers an in-depth understanding of Iloilo’s dynamic economic landscape, providing investors with valuable context on the city’s growth and development.
It also explores key sectors with significant investment potential, highlighting areas ripe for new business opportunities.
The guide will provide networking opportunities with local business leaders and government officials, facilitating connections for potential partnerships and collaborations.
The guide is designed to support investors and businesses in navigating and thriving within Iloilo’s promising economic environment.
In his message, Mayor Jerry P. Treñas highlighted Iloilo City’s progress, stating, “Through the efforts of our community and the investors who have witnessed our city’s growth and promise over the years, Iloilo City has established itself as a regional hub for opportunities.”
He noted that the city is experiencing a period of recovery and revitalization as it emerges from the global pandemic, with new public-private partnerships on infrastructure underway to support this growth.
These partnerships are key to Iloilo’s continued development, as they focus on enhancing infrastructure to meet the demands of an expanding urban center.
Treñas expressed optimism that these collaborative efforts will further solidify Iloilo’s position as a vibrant center for investment and innovation.
“Technological advancements and the digitalization of financial transactions and services continue to keep government efforts competitive. A resilient and empowered population is well-positioned to contribute to innovation,” he said.
Treñas emphasized the integration of sustainability principles into Iloilo City’s programs and activities, which aim to enhance the livability of the city for its residents.
He noted that with transparency and excellence as cornerstones of local governance, Iloilo City continues to be an attractive destination for investments.
“We welcome PwC Philippines’ updated version of the investment guide, Doing Business in Iloilo, as it enables us to connect with potential domestic and international investors. We hope this publication’s launch will spark new collaborations in Iloilo City,” Treñas said.
He also expressed optimism that through collective efforts, Iloilo City could achieve significant progress in advancing investments, developments, and opportunities, strengthening its position as a regional economic hub.
Engr. Fulbert C. Woo, President of the Philippine Chamber of Commerce and Industry (PCCI)-Iloilo, underscored Iloilo City’s unique appeal as a prime destination in the Philippines.
“Iloilo City stands out as one of the most vibrant and beloved destinations — not only because of its long history, rich culture, and kind-hearted people but also because of its wealth of thriving industries and talented workforce. These factors make Iloilo an exciting location for growing businesses,” he said.
Woo emphasized PCCI-Iloilo’s role in being the voice of Ilonggo businesses and inspiring investment through innovation and inclusivity.
He expressed alignment with PwC Philippines’ commitment to helping businesses capitalize on Iloilo’s opportunities.
“With the latest edition of Doing Business in Iloilo, investors can gain insight into the city’s key industries — such as agro-fishery processing, logistics, real estate development, and business process outsourcing (BPO) — and find practical information on starting businesses in the city,” said Woo.
He encouraged investors to appreciate Iloilo’s rich past, focus on its vibrant present potential, and contribute to securing its prosperous future.
“We hope this guide will help forge partnerships and connections that will explore the unlimited potential of Iloilo and even the Philippines as a whole,” Woo said.
Roderick M. Danao, chairman and senior partner of PwC Philippines, expressed his enthusiasm for the launch of the latest edition of the investment guide, Doing Business in Iloilo.
“This updated publication builds upon our previous guides, bridging past achievements and present opportunities. It showcases the vast potential and highly profitable ventures Iloilo City offers to both domestic and international investors,” said Danao.
Danao stressed Iloilo City’s rise as a regional powerhouse for business and investment, attributing its success to its strategic location, highly skilled workforce, and robust infrastructure.
The city has become an attractive hub for industries such as technology, agriculture, and logistics, driving economic growth and creating abundant employment opportunities.
He described the investment guide as a valuable resource, providing detailed information on setting up a business in Iloilo, including requirements, the business registration process, fiscal and non-fiscal incentives, infrastructure, and key industry insights.
“I invite you to explore the investment opportunities that Iloilo City has to offer. The local government, in partnership with stakeholders, is committed to creating a conducive business environment to help your ventures thrive. With the right partnerships and collaborations, the potential for growth and success in Iloilo is limitless,” Danao said.
PwC Philippines has undertaken extensive research on selected cities in the Visayas and Mindanao regions to uncover opportunities for both local and international businesses.
Through this research, the firm has compiled and organized current local knowledge to assist prospective investors in navigating these promising markets.
These investment guides are part of a broader series of local business guides focused on cities in Visayas and Mindanao.
They offer comprehensive analyses and insights, covering key economic sectors, investment trends, and the necessary steps for establishing businesses.
These publications aim to equip potential investors with the tools and information needed to make informed decisions, fostering economic growth and partnerships in these regions./PN
