ILOILO City – Dinagyang Festival, a celebration attracting thousands, has become more than just a cultural spectacle. It is a time of opportunity for hardworking people who have embraced the festival’s spirit to create innovative income streams.
Jino Espinosa, an active participant from Tribu Salognon at Jaro National High School, embodies this enterprising spirit.
After his performance in the Dinagyang tribes competition, he swiftly changes out of his costume and positions himself in front of the Iloilo provincial capitol, hoping that festival-goers will pay for photos with him.
Espinosa, relying on the generosity of the people, happily accepts whatever they offer. This year, he has seen a significant increase in income compared to previous years.
“Though it is sometimes tiring and hungry work, the smiles of the children make it all worthwhile,” says Espinosa.
Similarly, Sonny Piagola, a former member of Tribu Panayanon, has taken to the streets of Iznart, City Proper. Leaving his usual tricycle and traysikad behind for the festival season, Piagola seeks alternative ways to boost his earnings during Dinagyang.
“The festival is joyful, and many people want pictures. Some offer donations, others don’t, but it’s all in good spirit,” he remarks.
Despite the fatigue, Piagola persists, driven by the need to provide for his family.
Ruben Tuburan, known as “Boy Tambo” from Barangay Magcapay, Leon, Iloilo, has found his unique way of joining in the festive income rush.
For three years, he has made it his mission to ride his horse through the Downtown Area every Dinagyang, offering rides and photo opportunities for a small fee.
“This is not just a way to earn but also my way of bringing joy to children,” Tuburan shares with a smile.
Rowena Galfo, a native of Guimaras, saw an opportunity in the festival’s backpack policy. She sells plastic bags near Forbes Bridge in Gaisano City, La Paz district, for P5 each, helping attendees comply with the backpack rule. Last year, this venture brought her close to P1,000 daily.
Arnel Lozarito from Banate, Iloilo, a member of Tribu Sagasa, also found his way to contribute and earn. Despite the weight of his costumes and props, he participated in the ILOmination competition at SM City in Mandurriao district, attracting many for photos.
“I don’t ask for anything. It’s up to the people if they want to give,” he says modestly.
These stories from the Dinagyang Festival are a testament to the resilience, creativity, and entrepreneurial spirit of the Ilonggos. Amid the celebration, they find innovative ways to support their families, demonstrating that the true spirit of Dinagyang lies not just in its cultural richness but also in the hearts and hard work of its people./PN
