MARCH 8, 2023 was International Women’s Day – a global holiday celebrated to commemorate the women’s rights movement. On this day, the world shines the spotlight on the social, economic, cultural, and political achievements of women from all around the world.
Women indeed shape the future!
According to research conducted by the Secretary General of the United Nations, women constitute 50 percent of human resources. This means more and more women are taking on roles traditionally held by men and as the years go by, women are becoming key to sustainable development and quality of life in the family.
For many, this isn’t such a big surprise. Women have always worn multiple hats. They are mothers, daughters, sisters, friends, and professionals. On the homefront, they can also play the role of fathers, counselors, and even coaches. But despite the growing recognition “the weaker sex” rightfully deserves, how can we celebrate those differences?
This is what International Women’s Day 2023 seeks to recognize. The hashtag for this year is #EmbraceEquity.
When we embrace equity, we strive for a world free from bias, discrimination, and stereotypes. It’s a world that’s diverse and inclusive, and an environment where everyone is given the same resources and opportunities. Equity recognizes that each person will inevitably have different circumstances, and as such, the resources and opportunities given to them must ensure that they reach an equal outcome.
NEARSOL recognizes the crucial role that women play. “50 percent of the leadership team in our organization are women. They have the perseverance, the passion, the empathy,” said Violet Pereda, NEARSOL Global Marketing Director. “(I am inspired by) women that I am fortunate enough to know as part of my professional and personal life. Every woman plays a monumental role in society…”
The NEARSOL team couldn’t agree more. In the span of six years, Violet Pereda, or VP as she is fondly addressed within the company, has brought NEARSOL to global heights. She brings this wealth of experience, expertise, and talent to clients who wish to scale their businesses.
Her mindset? Never give up! When asked what advice she would give to other women, her confident reply was to keep working hard. “Use your innate intelligence. Know your worth and what you’re capable of. Be observant. Never give up. Keep working hard. Use your innate intelligence to stay on top. See how you can improve things and make it better.” This is serious, real, and no-nonsense advice from someone who has taken a company global in less than a decade.
NEARSOL advocates for women. Like the goals of International Women’s Day 2023, the organization’s aims include:
* Celebrating women who forge change
* Elevating the visibility of women creatives
* Building workplaces where women thrive
* Improving equality for women in technology, and
* Forging women’s empowerment worldwide
NEARSOL salutes all women who make great futures happen!
Talk to us.
NEARSOL is a US-based BPO and service company that offers clients custom-design solutions. With major hubs in Manila and Iloilo, it began operations in 2011 and has since gained a strong presence in the Latin American regions, the Caribbean, and the Asia Pacific, winning many awards for quality and service along the way. Most recent of which is its Great Place to Work-Certified™ Recognition, a global accreditation that tells stakeholders what employees think of the company culture.
Visit our LinkedIn to learn more about our company and our global footprint./PN
